Why should I participate, what are the benefits?
Advance your knowledge on a subject of interest and connect with industry peers.
Feature in a slick, easy-to-read digital publication. All are beautifully designed and work perfectly across desktop, laptop, tablet and mobile - like this one! ▶▶▶
We promote your thoughts and ideas alongside your peers in content publications supported by accomplished business and technology journalists.
Engage your peers in follow on events.
High-performing thought leadership strikes a balance between being authoritative and provocative yet human in tone and even fun.
2021 LinkedIn Edelman B2B Thought Leadership Impact Study
Benefits of participation
- Share valuable insights on important topics which may benefit others in your professional network.
- Learn from your peers. Their ideas could help shape your current thinking or solve a challenge.
- Raise awareness of your personal brand and build your social capital by featuring in an industry publication read by thousands of professionals in your sector.
- Publish your standalone 'One Pager' interview write-up on your LinkedIn profile page.
- Meet other participants at events, digging deeper into the topics which interest you, forging new professional relationships
The content is shared with thousands of enterprise professionals including our growing TechPros.io community of c.4000 C-Level enterprise decision-makers and influencers.
More than half (51%) of C-Suite executives say they spend more time reading thought leadership now than before the pandemic began.
2021 LinkedIn Edelman B2B Thought Leadership Impact Study
