To Greenfield or not to Greenfield? How banking professionals are preparing for tomorrow's customer, today
To Greenfield or not to Greenfield? How banking professionals are preparing for tomorrow's customer, today – What’s the research about?
The banking and finance sector is seeing big technology changes. There has been a significant increase in the number of Open Banking customer propositions being launched across a whole range of use cases. To respond to the changing landscape, more than a third of major banks intend to create their own ‘green-field’ challenger banks. This survey, sponsored by Marqeta, will draw on experiences and opinions from CEOs, Directors and retail and banking leaders from banks and financial institutions across Europe. We will be asking them about the evolving relationship between data, technology and payments, and the priorities and impacts of this, to explore the realm of digitalisation and innovation in the banking and finance sector, especially relating to payments. The findings will be shared in the eBook, to be published at the end of September, and all participants will be kept informed on the progress.
TechPros.io facilitates industry learning for senior executives in business and technology roles. We do this through the production of rich industry content, combining desk research with first-hand experiences and opinions from dozens of pre-selected contributors who participate in 30 minute interviews. Interviewees find the experience intellectually stimulating and are curious to find out how their peer group is tackling similar challenges.
Book your interview:
Participation does not cost anything other than 30 minutes of your time. The interviews are held over Zoom or MS Teams. If you want to discuss your interview with TechPros.io or our sponsor Marqeta before participating, please email firstname.lastname@example.org with the theme you have been invited to interview for and a number to call you on.
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Background reading to set some context for the interview:
An eBook will be published in mid-2021 which will reveal the findings and offer a guide to successful innovation in the banking and finance sector.
See 2 example questions:
According to Hetal Popat, director of global Open Banking at HSBC, Open Banking came of age in 2020. He says HSBC has seen a significant increase in the number of Open Banking customer propositions being launched across a whole range of use cases.
What impact do you think Open Banking has had so far? What do you think its long term impact will be?
In a survey of 200 of bank executives, 94% say that payments have become a “technology arms race,” enabling them to gain a competitive advantage over rivals by offering greater choice and flexibility to customers. However, 84% said that legacy infrastructure is making it almost impossible for them to innovate.
Do you agree that legacy customised technology is hindering payments innovation? If so, can you explain how?