INTERVIEW GUIDE


Sponsored by

Intelligent Retail Architecture: Balancing composability and integration in the Age of AI

What's this research about?


As retail technology ecosystems grow increasingly complex, organisations face critical decisions about their commerce architecture. While composable approaches offer flexibility and best-of-breed capabilities, unified platforms promise integration and operational simplicity. Meanwhile, the normalisation of AI across retail operations has shifted focus from "if" to "how" these technologies should be implemented within existing systems.

This research examines how retail technology leaders are navigating architecture decisions that balance immediate business needs with long-term flexibility. We want to hear from companies taking different approaches—from those investing in composable commerce to those optimising unified platforms, as well as those pursuing hybrid models that leverage the strengths of both approaches.

The research will explore current thinking on technology architecture trade-offs, approaches to managing technical debt, and strategies for capturing customer data in an era where 40-70% of visitors remain anonymous. We'll examine how retailers balance legacy system investments with emerging technologies, and what they see as critical capabilities for future retail success.

Key areas of exploration include:

  • Decision frameworks for composable vs. unified commerce technology
  • Strategies for data capture and personalisation with anonymous customers
  • Integration approaches that reduce technical debt whilst maintaining agility
  • Real-world impacts of architecture decisions on customer experience
  • The role of AI in bridging disparate systems and enhancing operations
  • Future-proofing technology investments amid rapid industry evolution

Participants will gain early access to insights from peers across the retail sector and contribute to thought leadership that helps shape the industry's approach to commerce architecture in an increasingly complex technology landscape.

As a participant, you will have the opportunity to share your perspectives on key topics shaping platform monetisation, including:

  • The commercial potential within streaming content libraries
  • How new revenue models (e.g. hybrid, ad-supported) are being tested
  • Common challenges in managing operational costs and efficiency
  • Approaches to enhancing audience engagement and content discovery
  • The development of updated pricing or bundling strategies
  • Methods for measuring success and return on investment

You will be featured in a market view report.

Benefits to participants:


  • Gain insight into how the industry is addressing subscription fatigue
  • Learn about emerging best practices for diversifying revenue models
  • Discover new operational approaches platforms are adopting to manage costs
  • Explore how peers are optimising content discovery to boost engagement
  • Enhance your professional profile through thought leadership involvement
  • Build relationships through our media industry network
  • Access exclusive findings and research on evolving monetisation strategies

Why participate in a TechPros.io interview?


SHARE. LEARN. CONNECT.

  • Share your experiences and learn from others
  • Find out what your industry peers think
  • Be featured in a publication and or Podcast and on TechPros.io
  • Network with industry peers at events and on Guild.co

About your interview:


Participation does not cost anything other than 30 minutes of your time. The interviews are held over Zoom or MS Teams. If you would like to discuss your interview with TechPros.io or our sponsor Globant before participating, please email interview@techpros.io with the theme you have been invited to interview for and a number to call you.

Book your interview now


Further information:


See 2 example questions:

Q1

Looking at the broader retail technology landscape, what do you see as the most significant shifts affecting how retailers approach their technology strategy in 2025 and beyond?

Q2

How has the role of the CTO/technology leader in retail evolved over the past few years, particularly regarding business strategy and revenue growth?

About the sponsor:


Globant is a digitally native company that helps organizations reinvent themselves and unleash their potential. They bring innovation, design and engineering together at scale to create impactful solutions. Globant specializes in digital strategy, design, and development, leveraging cutting-edge technologies and trends. With their agile pods methodology and commitment to innovation, Globant is a trusted partner for top brands looking to lead their industries in the digital landscape. They create digital transformations using disruptive technologies like AI, blockchain, and cloud computing. Major clients include Google, EA, and Disney. Globant bridges the gap between design and engineering to develop innovative software products. Overall, Globant helps global organizations reinvent themselves digitally.

To learn more contact us on +44 (0) 1273102810 or email info@techpros.io