Market View 13

Wyatt Bennett

Senior Assistant Vice President

of Digital Solutions

Market View 13

Wyatt Bennett

Senior Assistant Vice President of Digital Solutions

A great cloud strategy is one that is directly tied to business needs.

What makes a great cloud strategy?

A great cloud strategy is one that is directly tied to business needs. The first step in achieving this is to understand how different departments within the business have different needs. From here, it’s then possible to assess whether the needs can be addressed with the skills that already exist within the business, or whether new skills need to be developed or acquired to get the business objectives over the line.

Over the next few years, it will become easier for companies to obtain the skills required for cloud infrastructure as the technology matures and becomes increasingly commonplace. Where they are likely to struggle is securing skills needed to harness AI and its vast, advanced analytic potential. As many companies try to take advantage of this bleeding-edge technology, the resources will become harder to come by.

How will the expectations of cloud customers change in the next few years?

Cloud customers will want to take tighter control over touchpoint opportunities with their users in the next few years. Their goal is to bring users much closer to the services they consume and create much more personalised workflows through increased communication, such as SMS or push / pull notifications.

Interestingly, the increase in user engagement opportunities will come from cloud providers and third-party vendors. Expect to see these third-party vendors focus on their user engagement features and partner with hyper-scalers in an attempt to reach new customers.

Cloud customers will want to take tighter control over touchpoint opportunities with their users in the next few years.

To make instant savings on cloud spend, businesses should be looking into serverless cloud cloud options where possible.

What can businesses to do make cost savings when using the cloud?

To make instant savings on cloud spend, businesses should be looking into serverless cloud options where possible. The great thing about serverless cloud is that you only get billed for when you use it, unlike hosting an application on a virtual machine which costs money regardless of utilisation. Taking the time to review your applications and seeing what can be broken apart for deployment in a serverless format is well worth the investment. Of course any new applications required are easier to launch in a serverless format as there is no transition period to consider. It is also worth noting that some training may be required for engineers and developers in order to be comfortable working in a serverless environment.

Wyatt is a multi-faceted technology leader with extensive enterprise experience in Solution Development, Product Management, Cloud Deployment and IT Operations/Hosting.