Featured Participants
Photo by Toa Heftiba on Unsplash
Ian Moyse EMEA Sales Director Natterbox
Ian has been a leader in the Cloud Computing industry for over 13 years and sat on the Boards of a number of Industry bodies, FAST, Cloud Industry Forum and Eurocloud. Ian has been a judge on the UK Cloud Awards, Women in Sales Awards (WISA), BESMA and Top Sales World awards. Rated #1 Cloud influencer by Onalytica and Klout, he has been recognised as a as a leading cloud Blogger and was listed in the EMEA top 50 influencers in Data Centres, Cloud & Data 2017 winning best Unified Comms Blog in 2017 from UCtoday. Ian was awarded UK Sales Director of the year by BESMA and in 2019 Ian was recognised as one of the top 50 Sales Keynote Speakers by Top Sales World. He is widely published on matters of Cloud, Security, Sales Leadership and Social Selling. Ian has social influenced/blogged for Oracle, SAP, Sage, IBM, HP, Equinix, Dimension Data and more. He can be engaged at www.ianmoyse.co.uk and www.ianmoyse.cloud
Caroline Taylor OBE Vice President & Chief Marketing Officer IBM Global Markets
Caroline Taylor is Vice President and CMO for IBM Global Markets, leading IBM’s international marketing teams around the world. As an experienced marketing leader and change agent, Caroline has more than 30 years’ experience of transforming marketing organisations and developing teams across the globe. She is a passionate advocate for diversity and inclusion, for sustainability, and for ending modern slavery, and in the January 2017 New Year Honours she was appointed as an OBE, for services to Marketing, Diversity and Prevention of Human Trafficking.
Simon Carlton Rhodes Former Director of Thought Leadership EY / Credit Suisse / Herbert Smith Freehills
Simon is the former Director of Knowledge and Learning, Thought Leadership, Innovation and Strategic Research at Herbert Smith Freehills. He has previously worked as an investment banker, strategy & change consultant, and Head of Thought Leadership at various professional services firms and banks. He has an MBA from CASS businesses school and a Bsc from Bristol University. He’s combined his experiences in Thought Leadership, Innovation, Learning & Development and Knowledge Management to help drive revenue, enable firms to build better client relationships and provide insights that enhance a firm’s reputation in the wider marketplace. His driving ambition is to ensure firms utilise their best intellectual insights to maximise their client impact.
Lorna Nightingale Director of Marketing Esri UK
Lorna Nightingale is Director of Marketing at Esri UK, the global market leader in location intelligence software. A visionary leader, with 30 years’ experience in marketing, Lorna is proud to be at the forefront of modernising marketing practices and has a history of transforming teams. She believes in finding peoples natural strengths and understanding what they like doing so that coming to work is enjoyable and together we deliver amazing marketing campaigns. Lorna also works with customers, helping them to develop their personal success stories and then share them at conferences. Outside of work, Lorna is a volunteer for the Hearing Dogs for Deaf People and trains dogs for placement with a deaf person.
Joseph Sursock Senior Vice-President EMEA Course5 Intelligence
Joseph is a passionate senior executive who specialises in customer-centric change management. Brings 25 years of international management. He enjoys challenging, fast-paced environments and has led 2 postacquisition integrations. He is currently the SVP for EMEA, for Course5 Intelligence, where his portfolio of business includes Analytics and Insights services, AI born SAS Products and Marketing solutions. He is also responsible for introducing and delivering global initiatives to drive better speed to market, learning and efficiencies across the other firm. Before joining Course5, Joseph was regional head of other services and software technology organisations. Where he built from the ground up several industry facing business unit, in Travel & Leisure, Retail, CPG and BFSI. As a respected executive in the Analytics and digital world, he speaks at key events and also sits on the advisory board of a couple of start-ups. An advocate of insightled approaches that build deep partnerships with customers & partners. He has been stationed in several countries, currently based in London with his wife and 4 children.
Linsay Duncan Founder Your Allies.
Linsay Duncan is a business leader, marketing mentor and founder of 9-year old award-winning marketing consultancy, Your Allies. Her 20+ years in B2B marketing have seen her lead global corporate teams, build start-up marketing functions from scratch and grow multiple up-and-coming businesses through her own marketing firm. Throughout all these stages in her career, her relationship with sales has underpinned her success. A champion of sales and marketing alignment, Linsay helps businesses build high performing marketing functions and stand-out marketing talent.
Andrei Tiu Director & Head of Marketing Marketiu
Andrei is an Amazon #1 Bestselling Author, Entrepreneur and Chief Marketing Officer of Marketiu - an innovative, boutique Digital Marketing Agency with offices in London (UK) and Bucharest (RO). Working with both Start-ups and Corporate businesses on a daily basis, him and his team are helping brands push the boundaries of effective marketing communications in the modern age, as well as monetise their marketing efforts through modern strategies and highly targeted campaigns. While keeping a data-driven approach to advertising, he believes there is still an element of "Art" that has to be included for creating extraordinary marketing campaigns - and content is definitely a good point to start from.
Sharon Shahzad Global Head of Marketing TigerWit Group
Sharon Shahzad is a marketing professional with over 14 years of experience in devising and implementing innovative marketing strategies across complex services such as IT software solutions, PR, recruitment, education, NHS, technology and financial risk management sectors. Through acquiring and maintaining business relationships with CEOs, stakeholders and handling clients from multi-billion dollar industries and SMEs alike, she has influenced decision making through networking and successfully integrating cost-effective marketing strategies. Sharon has a demonstrable track record of scaling up businesses globally. She has the expertise of building successful marketing functions from the ground level up. She has been quoted in several marketing publications for her expertise and key insights on thought leadership and is currently the Global Head of Marketing at TigerWit group, where she is developing digital acquisition strategies across their key global markets. Sharon is heavily involved with Liverpool Football Club’s partnership and their official charity, The LFC Foundation.
Sam Barnes Senior Director, International PR & Marketing Communications AXON Communications
Sam is a Senior Director at AXON, responsible for seamlessly integrating the AVENIR GLOBAL network to provide healthcare clients with communications support on a global basis. Sam works with a number of pharma, biotech and medtech clients on programmes across the communications spectrum. He has over twenty years’ experience in communications and marketing, earnt from various roles, including at Weber Shandwick/dna communications, Burson-Marsteller, Novartis and GSK. In 2007, he founded dna communications – a global communications agency. Sam has a BSc in Physics, a postgraduate diploma in marketing, and is a regular contributor to social media and industry press.
Matt Kaye Head of Marketing Lane 4 Management Group
Matt Kaye is the Head of Marketing at Lane4, a management consultancy focusing on leadership and management development. He has worked in their marketing department since 2013 and specialises in digital, content and lead generation. He is a member of the CIM having undertaken both the Certificate and Diploma in marketing. He successfully led the project to re-design and re-brand the Lane4 website in 2015 and remains a strong advocate for the value of relevant and value-adding content as a means for lead generation.
Ludovic Leforestier Global Analyst & Influencer Relations Director Criteo
Ludovic Leforestier / Criteo (London/UK, @lludovic, LinkedIn) has over 15 years of analyst relations experience ,has co-founded the IIAR with several others and is currently serving as one of its Board Members. Since inception, the Institute became a recognised force in the industry with over 100 members. Ludovic has coauthored several IIAR best practices papers, blogs regularly on AR issues on the IIAR website and helped develop the “IIAR AR Professional and Team of the Year” and “IIAR Analyst of the Year” awards. His day job is Global Director Influencer Relations at Criteo, the advertising platform for the open internet, after holding EMEA and Global AR/PR, marketing and Thought Leadership roles at BearingPoint, Oracle, IBM, HDS and EMC.
Chris Sheen Chief Operating Officer Sideways 6
Chris Sheen is Chief Operating Officer at Sideways 6, a company that believes great ideas can come from anywhere. A self-confessed marketing nerd, Chris is passionate about putting creative thinking at the heart of every business decision and interaction. His previous experiences include spells in sales, partnerships and marketing at Experian, Teradata and SaleCycle. Away from work Chris is a keen footballer (albeit, now in the vets leagues) and spends most of his time with his wife Gabi chasing around after their daughter Millie.
Susi O'Neill Head of Global Brand Content Kaspersky
Susi O’Neill is the Global Head of B2B Brand Content for Kaspersky, one of the world’s leading cybersecurity firms. She’s a seasoned creative and content strategist who’s led business content programs for brands including EY, GSK and Unilever, specialising in impactful digital and social content. Off the clock, she’s a musician and performer who gives international performances playing theremin, the world’s first electronic instrument from 1920s Russia.
Gareth Case Chief Marketing Officer Redstor
I am a pro-active marketing strategist with strong business acumen and sound commercial awareness. I have more that 20 years B2B marketing experience, gained across the IT, Telecoms and Recruitment industries. I have experience of marketing to the private and public sector across multiple vertical markets on a National and International basis. My broad marketing experience covers all aspects of the marketing mix with demonstrable success of delivering innovative online and off-line marketing strategies to drive business revenue.To view my online profile/cv, please visit garethcase.com.
Dhara Kothari Marketing Manager (UK & Ireland) Check Point Software Technologies
Dhara Kothari is an all-round marketeer with a head for strategy and keen eye for detail. Having studied Marketing at Kingston University and earning her place in the top 100 graduates, Dhara started her career in software and quickly rose through the ranks, taking up the role as Marketing Manager at just 24 years old. Next on Dhara's radar was to tackle hardware in a large corporate enterprise where she headed up B2B, B2C and commercial channels with credible success. Dhara has since returned to her routes as Checkpoint's UK and Ireland Field Marketing Manager. Dhara regularly contributes to industry focused initiatives and featured in PCRs Top 100 Women in Tech. Going forward, Dhara continues to expand her knowledge and skills as she takes on more territory across Europe.
David Turner Chief Marketing Officer Sidetrade
After an early career in science and technology journalism, David moved into technology marketing and never looked back! He has led marketing for start-ups, scale-ups and enterprise software and SaaS companies, building and managing teams across the globe. As CMO of Sidetrade, a leading SaaS company that helps companies to increase the value from their customers using AI, he is building an international marketing team to help the company scale rapidly. Before Sidetrade he headed marketing for 4 years at Netsuite as part of the management team that grew the SaaS ERP vendor’s presence from the UK to a pan-EMEA operation.
Paul Malyon Head of Thought Leadership and Data Literacy Experian
Passionate about helping others get the best from good data, Paul is responsible for Thought Leadership and Data Literacy at Experian. He is a recognised advocate for transparency, privacy and data informed decision making and spends the majority of his time helping colleagues and businesses get the best from the growing deluge of data. Paul is a leading advocate of Open Data and Transparency and was an independent ministerial advisor to the UK Government as part of the Open Data User Group between 2012-2015. He is also an Advisory Board member for the Data Literacy Project. Outside of his time with Experian, Paul has experienced the cut-and-thrust of Tech start-ups and had a stint at the world’s 3rd largest retailer. With a constant focus on using data for good, Paul has lived and breathed the challenges faced by businesses of all shapes and sizes for over a decade.
Holly Harding Marketing Manager Causeway Technologies
An accomplished marketing professional in the IT sector with proven track record spanning eleven years. Confident communicator with strong written, interpersonal and negotiation skills. Driven by innovation and creativity, a forward thinking approach has brought in measurable results in a B2B environment.
Richard Turrell Head of Marketing Handle Recruitment
After spending half a decade at a B2B marketing agency Richard moved into the recruitment industry in 2012, becoming Group Head of Digital at a PE-backed Global Recruitment Group. After the eye-opening experience of working from Russia to Brazil (and many countries in-between) he dropped the digital moniker with senior Marketing roles at an industry-leading RecTech brand and customer-focused Recruitment agency. Having recently taken on the role of Head of Marketing at Handle, his current focus is on delivering exceptional marketing that helps creative brands hire exceptional talent.
Benjamin Cawthray Global Thought Leadership Director Kantar Worldpanel Division
Benjamin Cawthray has over ten years’ experience at Kantar and within the market research industry. Before taking on responsibility for Worldpanel’s Thought Leadership he worked in a variety of roles, both within the UK, and globally, helping some of Kantar’s biggest FMCG clients. His expertise is in continuous, quantitative research, particularly shopping and consumption behaviour, with a keen focus on the retail environment. Since taking on the role Benjamin has published over ten global thought leadership pieces for Kantar, showcasing expertise across a variety of different subject areas and with ultimate responsibility for Worldpanel’s flagship publication, Brand Footprint.
Helena McAleer Senior Marketing Manager Chaucer
Helena has been working in marketing for over 10 years and has experience across both agency & publisher industries. The mix of skills she learnt here is something she brings to the table at Chaucer helping grow the Chaucer brand.
Matthew Holland Head of Corporate Marketing Iress
Matt is the Head of Corporate Marketing for Iress, a technology company designing software for the financial services industry. More than 9,000 businesses and 500,000 people use Iress software globally, and it’s Matt’s job to help Iress grow stronger through a strong brand, clear position, and outstanding communication and design. Part of this means translating insight, big ideas and complex issues into hard working design and content, and working with the right people, leaders and creative teams to shape and execute on marketing and business strategy.
Regina Bluman Head of Brand & Marketing Logicalis
Regina Bluman is the Head of Brand & Marketing at Logicalis UK. She is an experienced panellist, guest author, podcast guest, and was recently shortlisted as a ‘Rising Star’ in the CRN Women in Channel Awards. She is incredibly passionate about the potential for technology to modernise and drive innovation within today’s businesses, but her real love lies within cybersecurity and infosec especially. When not working, Regina can often be found still sitting at her computer, working on various hacking labs or coding challenges. When not ‘geeking out’, she tries to catch as many Welsh rugby and Liverpool football games as she can, and always aims to get in a few days skiing each winter!
Greg Taylor General Manager brill.app & Tigerspike
Greg is the co-founder of Brill.app and General Manager at Tigerspike’s Startup Studio. He’s spent 19 years at the forefront of digital innovation and is considered a thought leader in the space. His studio’s latest product Brill.app is a productivity app that’s making waves. Combining bleeding-edge computer vision, machine learning, and a great user experience, Brill has saved people thousands of hours from typing — so they can spend that time on the work that really matters.
Mark Terry Head of Marketing Vuzion
A performance marketer for over 16 years, Mark has worked in both B2B and B2C markets across a wide range of industries including: Media (Daily Mail, The Guardian, Time Inc.), Online Classifieds (Jobsite.co.uk, GuardianJobs.com), Business Services (Accor, Edenred) and Beverages (Glenfiddich, Sailor Jerry, Hendricks Gin). Now working in the Technology and Cloud industry for Cobweb and Vuzion, Mark is transforming the approach to commercial marketing, from creating engaging brand experiences, to developing lead generation activities and optimising customer communications.
Clare Delmar Marketing & Brand Director Nuada Medical
Clare Delmar is a B2B marketing specialist with experience building partnerships in the healthcare, arts and charitable sectors. Her current focus is on Medtech and digital healthcare which began in the establishment of a medical imaging centre over ten years ago. This emerged into a centre of excellence for imaging the prostate, and she has been part of the development of several business from this, including 2 digital ones: an online clinic connecting patients to doctors, and an early-stage AI/machine-learning project using our imaging data to build a prostate-imaging reporting tool for radiologists.
Harsha Swamy Chief Commercial Officer The Smart Cube
Harsha is responsible for leading sales and new business development, to drive The Smart Cube’s ambitious growth plans. He has 17+ years of sales and sales management experience, most recently spear-heading growth at a fast-growing analytics start-up, and previously managing sales development for companies including Cognizant and Sapient. Harsha holds an MBA from the Indian Institute of Management, and a degree in Mechanical Engineering from Bangalore University.
Edward Harries Brand Partnerships Director Visualsoft Ltd
Ed has spent nearly 9 years working with Visualsoft’s commerce solutions and hundreds of retailers in fashion, beauty, sports and footwear to support their growth aspirations online. As Visualsoft’s Brand Partnerships Director, he now oversees a new programme and approach to working with Systems Integrators, Agencies and Partners who use Visualsoft’s ecosystem and Partner Hub to help them do more to grow their own clients online. His future-led approach enables digital agencies to build online strategies that will continue to deliver even in the ever changing and turbulent online environment merchants find themselves a part of. Ed works hand in hand with Verified Visualsoft Partners to help them do more for merchants here in the UK and abroad.
Catherine Dutton Vice President Marketing Atos
Catherine originally started her career in account management and has over 15 years of experience in direct B2B senior client-facing roles across a wide range of private sector and public sector industries. An award winner in leadership and marketing, most notably being named in Hot Topics 100 Most Impactful European B2B Marketing Leaders and in B2B Marketing's Top 20 Women in Tech. She is also part of Atos's Leadership Team for gender diversity.
Sam Silverwood-Cope Director, Global CGO Pi Datametrics
20 years experience in big brand global marketing. Director, Digital strategist and co-founder of venture capital backed - Pi Datametrics - the best Search Intelligence software and SEO platform available in the world (or so our FTSE100 clients tell us). We're specialists in driving traffic, commercial value and increasing brand awareness through the use of our platforms for corporations around the world.
Acknowledgements
- David Keene - Chief Marketing Officer at Funding Options
- Duncan Miller - Senior Marketing Director - EMEA at Saba Software
- Amr Elrawi - Director, Marketing Strategy at Oracle
- James Whiteman - Head of Client Communications & Content at Aviva Investors
- Donna Dobson - Senior Manager, Marketing Progammes at Qlik
- Robin Gray - Senior Digital Marketing Manager at Wandera
- Harish Kumar - Managing Director at Alvarez & Marsal
- Dean Cookson - Marketing Director at Purple WiFi
- Oriana Marcolongo - Channel Manager - Global at Adaptavist
- Ian Guest - Global Head of Marketing at Modality Systems
- Alberta Bosco - Sr. Product Marketing Manager at Puppet
- Barry McNeill - Partner & Practice Lead at GatenbySanderson
- Steve Sydee - COO at 365 Talent Portal
- Lucio Furlani - CEO and Founder at Crescendo
- Anand Medepalli - Head of Products at Element AI
- Nadia Kirienko - Strategic Marketing Director, Investment Management at Refinitiv
- Nawaz Imam - Chief Executive Officer at Issufy
- Geraint Jones - Marketing Director at CLEAR
- Judy Boniface-Chang - Chief Marketing Officer at Mailjet
- Stuart Farley - Enterprise Account Manager at CACI
- Lauren Hancox - Interim Group Marketing Director at Tribal Group
- Lora Schellenberg - Marketing Manager at DataSparQ
- Zsuzsa Kecsmar - Co-Founder & CMO at Antavo Loyalty Management Platform
- Lucy Steers - Head of Marketing at Hymans Robertson LLP
- Toni Vicars - Marketing at Rainmaking InsurTech
- Archana Dhankar - Global Marketing Director at Aspire
- Harj Murria - Head of International Thought Leadership at Columbia Threadneedle
- Judy Elvey - Director Marketing, Europe at Cvent
- Feroze Engineer - Marketing Manager at Xenith Document Systems
- Vishal Kurani - AVP Marketing at QX Ltd.